Ruvi’s got a couple of things going when it comes to taste. First, the Ruvi freeze dried recipe formulas. Each of the 4 blends was created by a dedicated research and development team, which included culinary specialists, who found the perfect balance of nutritional benefits and natural sweetness. It was a grand slam. Second, because of the Nutrilock process
(there it is again), we’re able to lock in the unmatched taste of produce right off the vine. You just don’t get that taste in a grocery store where the produce has been sitting, losing its flavor (and its nutrients). Thank you, Nutrilock process!